by Jean-Philippe Maltais | Last updated Oct 16, 2013 | Marketing, Online Marketing, Social Media, Uncategorized
Singlegrain.com’s blog recently published a post intitled Are Your Content Marketing Campaigns Converting?. I found in this article a few good points that are worth to share. Today content is one the best way to start leveraging an audience. It is a crucial step in a...
by Jean-Philippe Maltais | Last updated Oct 16, 2013 | Social Media
Vice President, Content Marketing at PR Newswire Sarah Skerik gives her opinion about why you shouldn’t rely only on social channels for your communication. According to her, the four major reasons are : 1. Reliability (because you can’t predict...
by Jean-Philippe Maltais | Last updated Oct 16, 2013 | Social Media
Find out what Facebook’s latest redesign means for businesses, and learn implications and tips that will help improve your Facebook marketing in light of the layout update. Have you heard the news? Facebook is completely changing its layout! The social network...
by Jean-Philippe Maltais | Feb 2, 2013 | Social Media
Are you tired of juggling multiple accounts of social networks? Do you wish there were a faster, more efficient way to update that Facebook fan page that needs hourly posts? If so, this article is for you. We’ve scoured the Internet in search of the finest...
by Jean-Philippe Maltais | Jan 18, 2013 | Social Media
So you’ve finally gathered a good/acceptable base of Facebook page fans; your hard work has paid off. You’re regularly updating your page and people are noticing your updates. For some time, no one exactly knew how to conduct themselves on Facebook as a...
by Jean-Philippe Maltais | Jan 4, 2013 | Social Media
It’s the same thing every year. Bloggers all over the world compile their Best of the Year lists in early December and even in November. I’m fine with that, but isn’t that jumping the gun? What if something earth-shattering happens on December 31st? The wildly popular...