by Jean-Philippe Maltais | Mar 8, 2013 | Online Marketing
It’s a common scenario – businesses expending energy on building traffic and generating followers to boost brand awareness. There’s always excitement emanating from all the talk about the latest blogging or social media tips, and site owners find glee in...
by Jean-Philippe Maltais | Feb 12, 2013 | Online Marketing
Stop everything you’re doing and read this article. Emailing newsletters is a first-class ticket to monetizing your internet marketing campaign, and so many blogs tell you how to make a connection with customers to get their attention and loyalty. However, once...
by Jean-Philippe Maltais | Oct 29, 2012 | Online Marketing
If you’ve ever done email marketing, you know how hard it is to get recipients to actually read your email. Did you know that the first thing most people do when logging in to their email accounts is delete junk mail? Not opening their messages and deleting them...